RECENT LAUNCHES FROM
THE LAB
December 2022
We’re back with another edition of Recent Launches From The Lab! We got goats, music, celebs, drums, & more, what else could we ask for? Take a look at the latest out of The Lab, courtesy of these out-of-this-world creators.🛸❤️🚀👏
TSN | Canada Men’s Soccer Team FIFA World Cup Teasers
GQ | Hype Debate ft. Joe Jonas vs Glen Powell (Produced by Condé Nast & Sanders Film)
Plan International Canada | “Gifts of Hope” (Produced by Immediate Productions Ltd.)
Accessible Media Inc. | “Mind Your Own Business” (Produced by Apple Orchard Productions)
HXOUSE & YouTube Creator Studio | “CNCPT” (Produced by Hometeam Films)
Sony Music Canada | “Enemies” by Tedy (Produced by TrePalm Inc.)
TSN & CANADA SOCCER | "CanMNT WORLD CUP TEASERS"
Any soccer fans? TSN and a talented team of drummers set up shop in Studio 1 to record a series of hype video for Canada’s FIFA men’s World Cup run. The drumming portions shot in-studio were cut with game-time footage of the CanMNT and other World Cup squads.
These out-of-this-world teasers were played before Canada’s matches against Belgium and Croatia. Although team Canada lost their games, these splashy videos by TSN are most definitely winners.
GQ | "HYPE DEBATE" FT. JOE JONAS & GLEN POWELL
Joe Jonas and Glen Powell stopped by The Lab while in town for the TIFF premiere of their film Devotion. GQ‘s Hype Debate series involves celebrities going head-to-head to passionately dispute fun, highly controversial topics.
Produced by Condé Nast and Sanders Films, Jonas and Powell settled the age-old question, who is the ultimate 90s heartthrob; John Stamos or Brad Pitt?
"He has my heart" - Joe Jonas on Brad Pitt
PLAN INTERNATIONAL CANADA | "GIFTS OF HOPE"
Sometimes we have real goats in-studio, other times, we host puppets with larger-than-life personalities. We had the opportunity to host GG The Goatfluencer (social media’s next big thing), Immediate Productions, and Plan International for their “Gifts of Hope” campaign—an initiative that helps provide for children and families in need.
ACCESSIBLE MEDIA INC. | "MIND YOUR OWN BUSINESS"
Apple Orchard Productions visited The Lab with Accessibile Media Inc., a not-for-profit that entertains, informs and empowers Canadians who are part of the disability community.
Each television episode of Mind Your Own Business highlights the life of a business owner in the disability community as they share their entrepreneurial journey.
The program’s hosts settled in this cozy set and offered advice to talented business owners calling in virtually.
Stay tuned for season two of the show which is set to launch next year!
SONY MUSIC CANADA | "ENEMIES" BY TEDY
When we found out the wonderful humans at TrePalm were gonna stop by to shoot new visuals for an emerging musician, we couldn’t have been more excited!
Tedy is a Haitian-born Canadian artist known for his charisma and creativity. Our friends at TrePalm and Sony Music took over Studio 1 to film four visuals for Tedy’s new EP “Manic Party,” the first of which is titled “Enemies.”
HXOUSE & YOUTUBE | "CNCPT"
Creativity needs space.
HXOUSE is a “Toronto-based, globally focused think center.” The HXOUSE, YouTube and Hometeam Films crew set up in Studio 1 to film a promo for their accelerator program entitled “CNCPT” which helps emerging Canadian creators learn how to build a successful and sustainable career in content creation.
