
Ballers at The Lab
To celebrate the return of the NBA and the Toronto Raptors‘ 28th regular season, we’re looking back at some notable ballers who’ve shot at The Lab.
GO RAPS GO!!!
#1. CHRIS BOUCHER
Slim Jim | Lookout Content
Chris Boucher (aka “Slim Duck“) is the only active Raptor on this list. The power forward spent the day at The Lab shooting content for the beloved snack brand Slim Jim. The shoot included a full-blown press conference set up, custom jerseys and A LOT of Slim Jims.
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#2. DEMAR DEROZAN
Gatorade | Jesse Blight Inc
For this shoot, DeMar DeRozan showed that he literally has ice in his veins. DeRozan kept things cool and even drilled a few buckets while director Jesse Blight and team transformed the studio.


#3. MARC GASOL
Esquire Spain | Amar Daved
NBA Champion turned cover star. World-renowned photographer Amar Daved spent the day at The Lab with former Toronto Raptor Marc Gasol shooting the cover of Esquire Spain, a men’s fashion magazine.


#4. DENNIS RODMAN
Moose Knuckles | F19 Campaign
Not only a baller on the court, Dennis Rodman is also known for his sense of style. Now seen as a 90s fashion icon, it’s three decades later, and he’s still got it! The NBA legend visited The Lab in collaboration with luxury sportswear brand Moose Knuckles Canada.


GLOBAL JAM
Sportsnet
Global Jam is an international showcase featuring the best under-23 women’s and men’s basketball players worldwide. Though we didn’t host any players, we did have ballers like emerging musician e.m Lourde at the studios. Sportsnet captured clips to feature during tournament highlights and promo videos.
